Together with MORDLUST, one of the biggest true crime podcasts in Germany, we produced the first episode about real crimes against animals. It was a perfect fit.
By using the reach of MORDLUST, we raised broad awareness of the issue, because animal cruelty in any form is a true crime. This led to NOAH's most successful fundraising campaign.
“This episode is something completely different. Today’s topic isn’t one you’d typically link to True Crime – and yet, it is. It’s the first time a podcast like ours is bringing attention to a case like this.“
Paulina, one of the MORDLUST podcast hosts