This isn’t just another car ad. It’s a tribute to German electro pioneers like Kraftwerk staging the fully-electric commercial vans by Mercedes-Benz as headliners of their own electronic music performance.

Set in a gritty industrial space, the campaign features a custom track and live LED visuals with hand-crafted animations. Fusing music, design, and purpose we show that German electro is here to stay and ready to take over the business world.